Marketing Plan Product Development Micro-Biz Mix Marketing Mix Market Research Competition Program/Project Management Speaking

Micro-Biz Mix

"How you can achieve more sales even with a limited budget."

Do you want to gain greater sales without having to do a lot of extra work?

There is a way to get customers to happily open their wallets for you.

Maybe, your business has been operating for a while now and you have a loyal customer base, but you are sensing it is not enough. Your marketing has had some lack-luster results and those workshops you attended and books you read weren't specific to your business needs. You may be uncertain of taking a big leap in marketing with your current bills piling up, but you know something has to happen.

Have you ever been driving your car at night during a wild wind swept snowstorm? White knuckle driving through a wild snowstorm, unsure where the road curves ahead, is a stressful experience. Do you pull over and "wait-it-out" or keep going? Either way, you risk being stranded in the snow.

What's the light up ahead?
What a relief it is when you find yourself behind a winter storm crew clearing the road. All you have to do is follow them as they clear the path to help you arrive at your destination safely.

Imagine having a marketing "road crew" clearing the path and forming the traction of marketing strengths and actions that move you forward toward your business goals.

Three forms clear the path when you are caught in a marketing blizzard.

• Knowledge - You will develop a greater understanding of the methods to fulfilling your customers wants and your business goals.
• Ease - You will receive ease in knowing what and how to implement marketing actions that will give you a greater return on your budget.
• Assurance - You will find the safety in knowing you are focused. You have taken that critical moment to step back and assess your business and defined an effective strategy to achieve your business goals.

Introducing the Essential for Micro-Business^TM Service

The Essential service acts like a road crew clearing a path through the accumulation of your marketing blizzard. When you put Essential for Micro-Business^TM into practice you will gain results.

Results you can expect.

• A technique that reveals 'drifts', invisible to you, but very visible to your customers and shows you how to increase the effectiveness of your current marketing efforts.
• A precise examination of the marketing tools you use to steer your customers to your products and get them sharing them with their friends and family to maximize your sales.
• Learn how to clearly recognize two aspects of a customer's willingness to help you optimize your sales without you having to put in extra hours.
• Gain the knowledge of how to attract hungry new customers by following simple, action-oriented marketing practices tailored to your business' aim and growth.

Your marketing success with Essentials for Micro-Business^TM is accomplished with a 3-step structure.

Goal Selection
Picking the right goals is critical to success yet throwing darts without aiming is often how most goal setting is done. When you have the know-how for effective goal selection you're more likely to hit the bulls-eye.

• The number one aim of selecting the right goal is so you don't waste your time and money on methods that don't pay off.
• Understanding the 2 concepts of balancing targets and dreams is Essential to making your goals both achievable and inspiring.
• How to make informed decisions that affect your business everyday and prevent you from having to slam on the brakes abruptly.
• The 3 key actions that help unlock the challenges that many business owners face, thus allowing you to open doors your competition is keeping shut.

Market Analysis/Research
Market analysis and research seem so academic and often difficult to do. But, it is where you can finally gain clear knowledge about what is going on and what needs to be done instead of wandering around in a haze.

• Learn how to maximize your strengths, have greater effectiveness and achieve new heights with your business.
• Obtain the key questions to unlock the door to new opportunities and shed new light on your business.
• Benefit from the measurement tool that identifies strengths in your cash flow thus eliminating the need to rebuild your marketing.
• Get fact-finding research results that ease your decision-making so you are not lying awake at 3 a.m. wondering how to keep your customers.

Action/Implementation
Goals are not of much use if you don't know where to begin. You need a starting point and map to guide you up the path to success.

• Learn two ways to begin looking at your customers in a new light that gives you greater focus on their "wants".
• Learn the one thing to stop doing with your marketing efforts so you have more time to do what you enjoy.
• Develop a roadmap to direct sales to your doorstep.
• Utilize a tool that keeps you from falling off the track so you keep moving toward the "central station" of your customers' needs and wants.
• Develop a customized approach to kick into action to target your marketing right between the 'goal' posts.

The 3-steps of Goal Selection, Market Analysis/Research and Action/Implementation come together and build upon one after another resulting in actions that give you a clear path to achieving your goals, plus building that customer bond that keeps them coming back.

Don't be Left Out in the Cold
I've found many smart small business owners searching for a better way to increase sales after wasting money on advertisements that didn't pay off. So, I developed the Essential for Micro-Business^TM specifically geared to micro and small enterprises to help these owners achieve their marketing and business goals.

I want to give you greater marketing strength. I'll do this by providing you with a custom analysis that takes a closer look at how you market. We will look at how you utilize your capabilities and strengths, and how you can turn them into effective actions that provide your customers with what they desire.

I will work with you in a very collaborative manner, where each of us takes the responsibility to be engaged and active in the process.

If you don't want to be left out in the cold any longer you can open a new door by using the Essential for Micro-Business^TM.

How it works
There are five steps in the process and each one gets you that much closer to opening a new door to success.

1. Establish a Goal - This makes sure we are walking the same path side-by-side. We determine what your goals are. Whether they are increased sales, more effective marketing, increased customers, it doesn't matter, they are your goals and we work with them. I'm here to assist you achieve those goals.

2. Questions/Examples - Here's where you start down the clear path to success. I'll provide you with the directions to follow. You'll complete a series of questions and a checklist. This will take you about 45 minutes. In addition, you will supply me specific examples of the marketing you have done.

3. Analysis/Research - Here you take a break and let me lead the way on the path. This is where I start to put my expertise to work. I'll review your information and then go to work analyzing your goals and researching your business, products and customers. I pull all the information together and assess it utilizing the Essential Assessment Tool I've developed.

4. Report - This is where the Essentials for Micro-Business^TM actions are listed. I provide a report specific to your business and list recommendations for both short-term and long-term actions needed to grow your business and achieve your goals defined in Step One.

5. Report Meeting - We join together and finish on the path to success. I provide you with the final copy of the report and we meet by phone to review the report, go over the recommendations and discuss the plan for action and results.

Typically, these 5 steps will be completed in four weeks. You will start seeing results within months of implementing the recommendations.

I know what it's like to feel you need something more to stimulate your business' growth. I realized I needed to offer my customers services that they can use immediately to help grow their business.

I came to this realization while working with my own coach. I often hesitated in seeking assistance with my own business to achieve my goals. I now know that as a small business owner I can't do it all myself. I'll admit it was a bit humbling, but the choice to get help was the right one.

The Essentials for Micro-Business^TM is one outcome of my research and efforts. I am excited to offer it to you.

Are you ready to forge ahead on your business' path? contact us for more information.

Clear Path© Guarantee As you look at all the ways I can help with your business' marketing, I have one more way I help you. I remove your risk.

This service is Clear Path© Guarantee to the complete satisfaction of you, the client. If you are not completely satisfied with my services, I will, either waive my professional fees, or accept a reduction of those fees that reflects your level of satisfaction.

For more information contact Kamigo Marketing.

54 Garland Rd., Nottingham, NH 03290
603.942.7160 info@kamigomarketing.com